Ovi Store Gets Ready for Football Summer with Pepsi content

World’s biggest Mobile handset Brand Nokiais getting ready to offer quality content to passionate avid football fans ahead ofFootball world cup 2010.Nokia introduces football channel in Ovi store featuring exclusive Pepsi content as well as entertainment, apps and information from the world’s most recognized football content providers.The football channel aims at leveraging the global reach of Ovi Store to enable football fans across the world to shop for most popular and exciting football content.This channel comprises of highly popular games,apps and many other exciting content.

Pepsi’s popular football charity anthem “Oh Africa” will also be available for sale on Ovi music store.This charity anthem has been performed by six-time Grammy nominee, Akon, featuring Keri Hilson, the Soweto Gospel choir and sixteen youth from around the world is the soundtrack to Pepsi’s 2010 football campaign. In addition, Pepsi’s football athlete themes and wallpapers will also be available for free on the Pepsi home page at www.ovi.com.

“Pepsi’s unique content combined with Nokia’s unparalleled global reach offers football fans around the world the chance to get involved with this year’s great Football summer no matter where they are,” said Marco Argenti, VP and Global Head of Media, Nokia. “The Ovi Store football promotion offers passionate football fans instant access to news, apps, games and a growing selection of personalization content from some of the world’s top teams.”

Claudia Lagunas, Digital and New Media Director at PepsiCo International commented: “Working with Nokia allows us to connect and communicate with the worldwide mobile community. Nokia’s Ovi Store offers an exciting new channel through which to share our football content with millions offootball fans around the globe.”

Nokia has also launched skill dribbler competition for football enthusiast

In addition to pepsi content Ovi Football channel will comprise of plethora of content dedicated to 2010 football event.Some of the contents are:

Great Goals: Free audio and video downloads dedicated to great goals scored by great players.

Football updates and news: Live updates applications for Football world cup 2010

Games: Games available include Gameloft’s Real Football 2010 and Real Football Manager 2010, and beat the rest in the next generation of sports radar built for speed shooting, Speedhero Multisport, and the latest football games from EA SPORTS.

Touchnote:This app takes digital pictures and makes them into physical postcards in a matter of clicks.

Social networking:Share and stay in touch with friends and family and let them know where you are watching the game .

Ovi Maps:Ovi maps Guide you to match venue if you are lost.One can use new Ovi Maps with free walk and drive navigation available on Nokia smartphones to find one’s way to stadium, bar, park, or wherever one choose to watch the game.